About

Kim Chyan

By day, I’m a data-driven digital marketing executive, leading strategy and execution to test, optimize, and scale DTC and subscription e-commerce brands across paid media, CRM, and CRO. I bring 12+ years of experience spanning performance marketing, public relations, and go-to-market strategy, including 5+ years building and leading high-performing digital teams.

Outside of work, I moonlight as a painter and surface designer based in Seattle, Washington. At my core, I’m a lifelong paper enthusiast. My favorite travel stop while I’m exploring new cities is a stationery shop. If you know me personally, you’ve probably received a handwritten card or two.

While I don’t have formal art training, I’ve built a career at the intersection of digital marketing, e-commerce, and the arts. It’s a bit of yin and yang: blending analytical rigor with creative intuition to create designs that are both playful and practical.

Can my work be defined by a single medium? Hardly. My creative practice is an evolving exploration shaped by lived experience and influenced by the cultures and places I’ve encountered along the way.

Want to check out more of my work?

For surface design and art - Follow me on Instagram.
For digital marketing - Follow me on Linkedin